How to Use the QSPM to Analyze and Set the Right Strategy
By the end of this guided project, you will be able to analyze, and set the right strategic direction for your organization with Quantitative Strategic Planning Matrix (QSPM). The QSPM is designed to assess and determine the extent that alternative strategies enable the firm to effectively take advantage of external opportunities, mitigate external threats, capitalize on internal strengths, and improve upon internal weaknesses. As a strategic-management tool, the process can be described as an objective, logical, systematic approach for making major decisions in an organization