GRATIS El arte de vender: introducción a las ventas

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- Week I : The concept of sales
- Definition, sales facilitators and characteristics of the seller.
- Week II: Development of the value proposition
- How to achieve value, develop implicit needs and convert characteristics into benefits.
- Week III : The sales process
- Presales, sales planning and prospecting.
- Week IV : Commercial contact
- The setting, presentation of the product and the product to the brand.